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Limitless Coffee’s West Loop Shop Is Now Open With Charcoal-Activated Lattes

It serves gourmet toasts from an ex-Roister cook, too

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Limitless Coffee’s Activated Charcoal Latte
Barry Brecheisen
Ashok Selvam is the editor of Eater Chicago and a native Chicagoan armed with more than two decades of award-winning journalism. Now covering the world of restaurants and food, his nut graphs are super nutty.

CLARIFICATION: The initial story described Limitless’s culinary director Gina Calamia as a former Roister sous chef. Roister officials submitted Calamia’s job description at the Fulton Market restaurant, and said she was a cook. Her title has been revised in this story.

Baked goods and toasts created from a former Roister employee and unusual coffee drinks are available in Fulton Market now that Limitless Coffee & Tea has opened its flagship coffee shop. The shop at 217 N. Green Street is aimed at laptop workers, giving them an option to spend the day rather than at an office cubicle. Matt Matros, who founded the Protein Bar chain, has targeted corporate clients with his coffee brand and now he’s got a permanent shop.

Matros planned to open it in the summer of 2017 after announcing the shop in January 2017. He experimented with coffee drinks in Logan Square, opening a temporary location to test his recipes in a neighborhood with plenty of coffee shops and caffeinated competition. Limitless offers drinks like charcoal-activated and beet rose lattes. These drinks have unusual ingredients and the menu rotates. Limitless’s roastery is also located in the same space.

The menu was created by Gina Calamia, a former Roister cook. They’re serving a few breakfast plates available all day. There’s a lox plate and biscuit sandwiches. The toasts are made from loaves from fellow Fulton Market tenant Publican Quality Bread. Like the coffee, the meals are supposedly intent on enhancing an eater’s concentration and focus. There’s no science behind this that’s readily available. But even placebos can be beneficial.

Take a stroll through Limitless below and read the menu. The West Loop and Fulton Market’s new coffee shop has an intriguing menu. Check it out starting today.

Limitless Coffee & Tea, 217 N. Green Street, open 7 a.m. to 7 p.m. daily.


Limitless Coffee’s Fulton Market space is finally open.
A former kitchen hand at Roister created the coffee shop’s menu.
The space has a simple design.
Plants and plenty of power.
The brand is popular with Chicago companies.
Getting closer to the roastery.
Escape from We Work across the street.
The Beet Rose Latte and Activated Charcoal Latte.
Avocado toast
Strawberry S’more Toast

Limitless Coffee & Tea West Loop

217 N. Green Street, Chicago, IL Visit Website