Edgy Danish Coffee/Juice Bar Unveils First Chicago Location on Thursday

UPDATE: A rep emailed just before 5 p.m. on Tuesday to say the opening’s been pushed back to Thursday. Edited story follows.

Joe & The Juice, a Danish chain that operates more than 200 juice/coffee bars globally, will open its first Chicago location on Thursday in Gold Coast at 10 E. Delaware Place. Founded in 2002 in Copenhagen, the chain already has locations in LA, New York, San Francisco, and South Florida. The chain’s also developed a reputation for hiring hunky employees who need to audition for their jobs.

The coffee is sourced from Honduras and the shakes, smoothies, and juices range from $7 to $10. There’s also six sandwiches including the “Tunacado” with tuna mousse and avocado, and a veggie option: chickpea with chickpea mousse, avocado, and tomato pesto. Morning commuters may appreciate the breakfast bowls including one with the trendiest of superfoods: açaí. For those who want something new, reps are also proud they’re offering sea buckthorn, an herb that supposedly eases congestion and helps battle infections.

The Chicago location is the chain’s 25th in the U.S. and comes with a bit of a club vibe. Yes, there’s WiFi, but there’s also tunes selected by employees to form a “lively music, upbeat and fun” atmosphere.

The first Chicago location is among three planned for the city. Upcoming locations are planned for 8 E. Huron Street in the Loop, and 215 W. Hubbard Street in River North.

Check out the menu below. Joe & The Juice’s first Chicago location — its first in the Midwest — open on Thursday morning.

Joe & The Juice, 10 E. Delaware Place, open daily 6 a.m. to 9 p.m.