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FireFin Poke to Swim Into Fulton Market This Fall

From meatpacking to fish bowls—the area has changed

Shake Shack 185 N Morgan
A rendering of the Fulton Market building that FireFin Poke Shop will call home.
Ashok Selvam is the editor of Eater Chicago and a native Chicagoan armed with more than two decades of award-winning journalism. Now covering the world of restaurants and food, his nut graphs are super nutty.

The folks behind FireFin Poke Shop can check off Fulton Market, as the company just announced its sixth location. The news spot will serve breakfast, lunch, and dinner when construction finishes at 177 N. Morgan St. The 2,000-square-foot spot is across the street from Federales, just west of Morgan and Lake streets.

The restaurant is part of the 10,000-square-foot building that houses Shake Shack and Do-Rite Donuts. It’s expected to open this fall, according to a release.

By now, most Chicagoans understand the assembly line concept behind FireFin and its competitors. But beyond the raw fish bowls, the Fulton Market location will debut breakfast sandwiches. They’re also delving more into Hawaiian cuisine by using SPAMin a SPAM & egg sandwich (seared SPAM, grilled furikake pineapple, fried egg, spicy mayo on a potato bun) and the SPAM stack (SPAM, steamed rice, brown gravy, fried egg).

FireFin will also serve weekend brunch, a meal it debuted in Wicker Park last weekend, with items like the “Loco Moco” (hamburger patty topped with gravy, fried egg, and grilled furikake pineapple). It’ll also feature Kona Coffee to reiterate the Hawaiian theme. Chef Rodelio Aglibot, a partner in the restaurant’s parent company, grew up in Hawaii.

Within the new release, there was a mention of national expansion. Last month, FireFin opened in Wicker Park. It also has plans for a pair of locations in Lakeview.

UPDATE: A FireFin rep clarified that the shop will open this fall. The story has been updated to reflect that.